Hooks are the beginning of every amazing story. And the hype is true.  Write a hook that connects and it’s the reason your audience will continue watching your video (or reading your pitch, email, newsletter.) Write one that doesn’t hit home and that video or newsletter you spent HOURS, OK…DAYS making will be for you […]

5 Hooks to Keep Your Audience Wanting More

Dropping my go-to secrets for making consistent content that RESONATES with my audience. It’s a funny story why I am doing this so make sure you read TO.THE.END. 👀Do you find yourself making a $hit load of content but it doesn’t seem “to land?” 😭Are you posting a lot to your feed, showing up on […]

Content Strategy Tips

I want to give you a tip about how to make your videos connect better to your target audience. Make. It. About. Them. Videos that include the word “you” in the first 30 seconds see 68% more engagement than videos that don’t. Say “you” twice in the first 5 seconds & that number jumps to […]

Make it about your audience

Anyone else have trouble celebrating the good things in your business? Do you feel like the ball could drop at ANY MOMENT so it’s easier to remain calm, collected, NON-EMOTIONAL and to just keep focus on the NEXT goal.  I’ve been in business for a bit over four years and I swear to God it […]

How I Landed My 1st Big Piece of Press