Hi there, Last Thursday I went to dinner in Lisbon with a bunch of strangers that I am connected to through Justin Welsh’s substack community. If you don’t know Justin, he built a massive LinkedIn following on consistent content, then turned it into digital products that are actually worth the money for how to build a profitable, lucrative […]

I’ve been sending you the wrong emails

Hi there, I know I’m late to this party but I just started the book, “10x is easier than 2X” last week. SO many people recommended it to me (devoured it) and then I promptly went down a Dan Sullivan rabbit hole (one of the authors) who has apparently coached more leaders and founders than pretty much anyone on this planet. […]

I couldn’t package this one prettier

Hi there, Where did we leave off? Oh right… the “AI Female Backlash.”We’ll get back to that below… But first I need to tell you about my mom’s bucket list, which is not like the others. She flew into Lisbon last week from Chicago (cleaning products from the MotherShip in tow for her equally cleaning obsessed […]

My mom rallied 9 people across 2 countries. The VC world told me I’m not serious enough.

Hi there,​One of my favorite AI writers — Ruben Hassid — dropped a piece this weekend that I can’t stop thinking about. (sorry Vee for my 874 messages, notes, clickup chains this weekend😬) It’s called “You’re just a text file.” The premise: sit with Claude for two hours, answer 100 questions 🫨 🤯 about how you think and […]

He nailed the voice part. Here’s the part he skipped.

HOLA! We are STILL spring breaking over here. In our car Griswold style through the Spanish coastline. Most of us we’re all still speaking to each other. 🎉 ​And we are all getting some history education on our favorite podcast on all things World War II, the history of racism in America, The Congo (I had no […]

What a media trainer told me that I didn’t want to hear

Hi, I’m writing this from the road somewhere in between Cadiz, Spain and Malaga. Three boys packed into the car, snacks everywhere, someone’s foot is veering dangerously close to the other brother’s foot and I booked tonight’s hotel approximately 40 minutes ago from the passenger seat. I can FEEL all my Type A planners writhing […]

“Mom, I’m manifesting this for you.” — my 9-year-old

Hello! Ok so I promise I am not turning these weekly newsletters into Hack-a-thon chronicles…. (yet).. KIDDING.​But I need to tell you some things that have been on my mind since going to this hack-a-thon last week (in case you missed last week’s issue where I only told you 32 times)​​​So the aftermath of that was […]

I almost lost my mind over an orange landing page

Hello!​WOW. A LOT has happened since I was last on this blog. Warning: SPICY takes below. Get your mugs of coffee wine in position!​Apparently being on the brink of WWIII perpetrated by a group of the most unhinged, “wtf is a moral” collection of old white dudes isn’t great for a nervous system.​Or a “casual decompress” Instagram […]

I accidentally become a developer.

Patrice with laptop sitting on floor looking out of the window

Back in 2021 when I was about a year into trying to run online programs, I came across a book that changed how I think.​But let me rewind slightly. Prior to Covid I NEVER thought I could make money online because I didn’t really know that whole world existed.​But in March 2020, when everything shut […]

When saying nothing costs you clients

Don’t worry…this is not my sappy end-of-year reflection or my “oh s&^#^&&### how has another year gone by” note. That one’s coming next week. (#phew)​​How are you doing by the way?​This month I’ve been balancing on that glorious thin edge between “the breakdown is imminent… today” And “I can’t believe this is my beautiful life.” (With a brief […]

What do you want to be known for in 2026?