I’m writing this from a pub in the Cotswold’s, a week into being more or less offline. And thankfully have not run into JD Vance who somehow managed to discover one of our favorite British spots as his new holiday hang…🥴 The locals are literally protesting him (war criminal signs abound) and pub staff are refusing […]

What an Oasis concert revealed about my business flaws

Before you read this I’d like you to cue up Dirty Dancing “Time of My Life” IN YOUR BRAIN and watch this video. After three and a half years of talking daily, working together, building together, I FINALLY met my online business manager turned co-founder IRL.​Wiebke. Originally from Germany, hailing from Chile these days and […]

She thought I was smaller (I thought she was taller)

Next week I’m teaching at a university in New Jersey (virtual) in their inaugural AI entrepreneurship class. Aside from the fact that I can’t believe I can add “UNIVERSITY PROFESSOR BOO-YAH SAY WHAT” to my website, the back-and-forth with the school has gotten me thinking. When they first asked me to teach the “AI-Powered Content Creation” module […]

My 4 AI workflows that actually work (no tool lists)

“I don’t have any stories Patrice.” This week someone in my Founder’s Fire storytelling program actually said to me, “I Do NOT have a Founder Story!??!” I hear this ALL the time from entrepreneurs and business owners.​And I get it.​​When you’re stuck in the optimization cycle of funnels and LinkedIn posts & trying to get […]

I almost missed the best night with my son for… work

I’m guessing all of my fellow Americans are checked out with a White claw right about now, so I’ll keep this brief (well, “Patrice Brief” which is basically NOT)​​By the way… is White Claw still a thing? I just don’t have access to grocery options anymore unless you count AISELS of dried fish that sit […]

White Claw, soccer dads, and hiring decisions

Hello!​This one is a doozy (seriously get your POT of coffee ready)… you’ve been warned.​But there is a lot to unpack and I want to give you the down low on all that I learned in Cannes last week and what that means for you, your work, or your business.​I’ll spare you ALL of the mental […]

My highs and LOWS from Cannes Lion

I was lying on my Brooklyn apartment floor, my 6-month-old son in his bouncer next to me staring at the ceiling and babbling happily while my own silent tears flowed in heavy contrast.​How had I gone from winning a Gracie Award & a much needed parity salary bump to being fired right before Christmas, all […]

I Was Fired Before Christmas (the story I hid for 3 years)

I learned this week there are 4.6 BILLION pieces of content swirling around on the internet every single day. And that the MAJORITY gets ZERO engagement.​​ ​On one hand, pat yourself on the back because at least your posts are getting SOME likes?! (or are you in that Majority camp?)​​Oh and if you’re a “content on […]

94.29% of Content Gets Zero Traffic—Here’s How Yours Can Beat the Odds

Est reading time: 7-9 minutes (promise this is worth your phone time)​​​In My World:​​School finally started this week (thank you Jesus) and I forgot Monday was Labor Day.​AM I EVEN AMERICAN ANYMORE.😭​My incessant slacking to my American founder client only realized when the day was almost over. Our second school year in Lisbon. Back to perpetual confusion on the […]

Learn from a psychotherapist’s major midlife transition

You might have noticed I’ve started talking more boldly about AI as it relates to your storytelling & content strategy (or maybe you have not and that’s OK too because for the love of God we get too much content thrown our way)​It’s me. I’m part of the problem.​Moving on. ​​​​Your stories are your superpower. Full stop. ​​Research […]

How to vanish for 3 months (and still make money)