For the past two weeks we’ve had friends stay and visit us in Lisbon from NY. My former work wife from the TODAY show came to see me. (also a coach in my premium Founder’s Fire storytelling program where we put your WHY story to video kicks off this fall…get on the waitlist!) My first NY […]
You might have noticed I’ve started talking more boldly about AI as it relates to your storytelling & content strategy (or maybe you have not and that’s OK too because for the love of God we get too much content thrown our way)It’s me. I’m part of the problem.Moving on. Your stories are your superpower. Full stop. Research […]
A survey by Ace Metrix found that ads featuring founders or CEOs perform 20% better across all effectiveness measures than other ads. The “founder effect” as it’s officially called is a real phenomenon.➡️Startups that effectively communicate their founder’s story are 23% more likely to achieve funding goals.➡️Companies with strong founder narratives experience 30% higher customer retention rates.➡️Brands that incorporate […]
We’re going to talk about launching today. I have been launching in my business pretty much straight since April 2020. (when covid shut down my brand video production & I had to get myself online if I wanted to make money.)This is a screenshot of my Instagram (8000 followers ago) during peak Covid when I was […]
In My WorldOne of my Business Storyprenuers gave me a casual anxiety attack yesterday during our office hours when she said there are like 20 more days of summer. My actual reaction when she spoke. This summer isn’t the one I envisioned as my first one living abroad (and I’m at peace with it) but after our […]
In My World So I went into Monday night a storytelling company and woke up Tuesday morning a tech company. I am kidding but Oh My Lord. I saw the best and worst of humanity on Tuesday. I felt a kinship to the tech bros that I didn’t think possible and a part of me […]
In My WorldI had a talk yesterday with a mentor and one of the smartest women I know in business and especially the online space.I said to her, “I’m working so much to the point where I think I’m doing something wrong most weeks. Do you think other online business founders are lying when they […]
I’d like to get a show of hands. (AND OF COURSE I CAN SEE YOU DOING THIS.)Who here uses AI on a regular basis for their business? (Hand up? No?)And who is like “F all the way off robots BYE.”*****full disclosure the latter was fully me at the top of 2023 see story below.Hated it.Resisted it.True story […]
I am making some changes to my social media and I will be giving you the rundown on how it is going.But first.Your cheat sheet as always so you can scroll.1. In My World: my time to share with you something personal in my life.2. A Story Audit: I take submissions each week and will audit anything you send […]
Loved all your feedback on the new newsletter format.OK then…we shall give this a proper and consistent go. What’s the worst that can happen?! (this is a CONSTANT phrase by the way in my house and it serves as a much-needed reminder to myself to take the plunge even if I am scared. Try it!) […]
