How much time do you have? Because there were SO MANY MISTAKES I made when I first launched my business at the top of 2017. For those of you who don’t know the back story, here is a video I made that is Cliff Notes In hindsight I now realize that me trying to be […]

My Biggest Mistake When I First Started My Business

Do you relate to any of my categories below? A) left corporate America because it wasn’t sustainable with the family life you desired (AKA you actually WANTED to see your kids every once in a while.) B) trying to leave your current job and make that side hustle or dream career a full-time gig C) somewhere […]

Corporate America Does Not Have Our Back

So you’re not a natural-born writer.  It’s OK. It doesn’t mean you can’t become one.  The first rule of thumb is to remember that every great story involves a transformation in the main character. If that person is you, you need to show your audience how you changed.  If that person is your customer, the […]

Use This Easy Formula to Write Better Stories

Writing about yourself is hard. Showing up on camera and talking about yourself -that isn’t one giant snore fest- is even harder. In order to stand out from the approximately 897,675 other people doing the exact same thing as you, you will want to get comfortable with sharing key parts of your back story that […]

How to Make a Killer About Me Video

Hooks are the beginning of every amazing story. And the hype is true.  Write a hook that connects and it’s the reason your audience will continue watching your video (or reading your pitch, email, newsletter.) Write one that doesn’t hit home and that video or newsletter you spent HOURS, OK…DAYS making will be for you […]

5 Hooks to Keep Your Audience Wanting More

Why does everyone else seem to be an overnight success compared to me?⁣ Do you ever ask yourself that? Guilty. Take Rachel Hollis. She’s a motivational speaker, author, blogger, powerhouse conference host and Netflix star. When her Netflix show ‘Made for More” debuted last year a lot of people in my circles were like “HUH? […]

Does it Sometimes Feel Everyone is an Overnight Success but You?

Anyone else have trouble celebrating the good things in your business? Do you feel like the ball could drop at ANY MOMENT so it’s easier to remain calm, collected, NON-EMOTIONAL and to just keep focus on the NEXT goal.  I’ve been in business for a bit over four years and I swear to God it […]

How I Landed My 1st Big Piece of Press