Hello!​This one is a doozy (seriously get your POT of coffee ready)… you’ve been warned.​But there is a lot to unpack and I want to give you the down low on all that I learned in Cannes last week and what that means for you, your work, or your business.​I’ll spare you ALL of the mental […]

My highs and LOWS from Cannes Lion

Hey there, I unsubscribed from 2 long-term newsletter subscribes this past week. And I plan on purging some more.​One was a woman who I’ve been following for years and have bought some of her products (she’s in the social media space).​​Another was a guy who I found through LinkedIn and had been following for a year […]

I unsubscribed from 2 newsletters this week (here’s why)

I was lying on my Brooklyn apartment floor, my 6-month-old son in his bouncer next to me staring at the ceiling and babbling happily while my own silent tears flowed in heavy contrast.​How had I gone from winning a Gracie Award & a much needed parity salary bump to being fired right before Christmas, all […]

I Was Fired Before Christmas (the story I hid for 3 years)

I looked up my last email of December 2023 -roughly 120 days into living in a brand new country – to get a pulse check of where I was a year ago.​Some of my own writing from last year stopped me dead in my scroll. Reading those words now, sitting in my Lisbon apartment (the same […]

What a plot twist 2024 turned out to be…

My idea of happiness has just been flipped on its head.​Generally speaking, I equate sunny places being analogous to happier moods, friendlier people, and overall elevated mood levels.​Then one chaotic, last-minute family trip to Finland this weekend completely shattered everything I thought I knew. This sky is REAL. I repeat this sky is REAL. How […]

Lessons From The World’s Happiest People

I learned this week there are 4.6 BILLION pieces of content swirling around on the internet every single day. And that the MAJORITY gets ZERO engagement.​​ ​On one hand, pat yourself on the back because at least your posts are getting SOME likes?! (or are you in that Majority camp?)​​Oh and if you’re a “content on […]

94.29% of Content Gets Zero Traffic—Here’s How Yours Can Beat the Odds

The next four years are going to be uncharted territory.​I’m well aware not everyone who follows me here wants to hear my political thoughts or cares and trust me, from a business standpoint it would be easier to just “put my head down shut my mouth” and carry on as “business as usual.”​But the nature […]

Your Silence Is Exactly What They Want

Last week I mentioned that a LinkedIn post of mine went viral to the tune of almost 4 million impressions…and it broke all the rules. ***interestingly enough it did not have the same impact for Instagram and I will break that down another time.​​​​What I didn’t expect was the overwhelming outpouring of personal stories from you. […]

From NPR to Shark Tank: Storytelling is a Business Superpower

I write you this newsletter from the CUTEST LISBON CAFE I STUMBLED UPON I ALMOST CANNOT. Please know I am usually writing you this newsletter in my room which is sort of a makeshift storage unit with my toddler’s stuffed animals strewn all over the bed and desk because he brings in 34 of them […]

Going viral on LinkedIn

Est reading time: 7-9 minutes (promise this is worth your phone time)​​​In My World:​​School finally started this week (thank you Jesus) and I forgot Monday was Labor Day.​AM I EVEN AMERICAN ANYMORE.😭​My incessant slacking to my American founder client only realized when the day was almost over. Our second school year in Lisbon. Back to perpetual confusion on the […]

Learn from a psychotherapist’s major midlife transition