I looked up my last email of December 2023 -roughly 120 days into living in a brand new country – to get a pulse check of where I was a year ago.​Some of my own writing from last year stopped me dead in my scroll. Reading those words now, sitting in my Lisbon apartment (the same […]

My idea of happiness has just been flipped on its head.​Generally speaking, I equate sunny places being analogous to happier moods, friendlier people, and overall elevated mood levels.​Then one chaotic, last-minute family trip to Finland this weekend completely shattered everything I thought I knew. This sky is REAL. I repeat this sky is REAL. How […]

I learned this week there are 4.6 BILLION pieces of content swirling around on the internet every single day. And that the MAJORITY gets ZERO engagement.​​ ​On one hand, pat yourself on the back because at least your posts are getting SOME likes?! (or are you in that Majority camp?)​​Oh and if you’re a “content on […]

The next four years are going to be uncharted territory.​I’m well aware not everyone who follows me here wants to hear my political thoughts or cares and trust me, from a business standpoint it would be easier to just “put my head down shut my mouth” and carry on as “business as usual.”​But the nature […]

Last week I mentioned that a LinkedIn post of mine went viral to the tune of almost 4 million impressions…and it broke all the rules. ***interestingly enough it did not have the same impact for Instagram and I will break that down another time.​​​​What I didn’t expect was the overwhelming outpouring of personal stories from you. […]

I write you this newsletter from the CUTEST LISBON CAFE I STUMBLED UPON I ALMOST CANNOT. Please know I am usually writing you this newsletter in my room which is sort of a makeshift storage unit with my toddler’s stuffed animals strewn all over the bed and desk because he brings in 34 of them […]

Est reading time: 7-9 minutes (promise this is worth your phone time)​​​In My World:​​School finally started this week (thank you Jesus) and I forgot Monday was Labor Day.​AM I EVEN AMERICAN ANYMORE.😭​My incessant slacking to my American founder client only realized when the day was almost over. Our second school year in Lisbon. Back to perpetual confusion on the […]

For the past two weeks we’ve had friends stay and visit us in Lisbon from NY. My former work wife from the TODAY show came to see me. (also a coach in my premium Founder’s Fire storytelling program where we put your WHY story to video kicks off this fall…get on the waitlist!) My first NY […]

You might have noticed I’ve started talking more boldly about AI as it relates to your storytelling & content strategy (or maybe you have not and that’s OK too because for the love of God we get too much content thrown our way)​It’s me. I’m part of the problem.​Moving on. ​​​​Your stories are your superpower. Full stop. ​​Research […]

Happy Thanksgiving week! I ate freshly caught fish and drank white wine this past Sunday along the waterfront and my BRAIN IS CONFUSED. This is not some veiled humble brag but a genuine WTF is going on here. My first Thanksgiving in another country that is still flirting in the 70s and has chorizo as […]